Caran d'Ache, "Maison de Haute Ecriture"
With its long tradition of precious expertise - founded in Geneva in 1924 - handed down through the generations, Caran d'Ache devotes its passion and rigor to designing and producing exceptional products devoted to the art of writing: writing instruments, art and drawing materials.

Known the world over for their "Swiss Made" quality, the subtle luxury, craftsmanship, authenticity and contemporary personality of the products never cease to surprise people and start them dreaming. The name Caran d'Ache evokes a prestigious universe, a wonderful combination of excellence and creativity. More than just a signature, it communicates a unique style: it is the mark of a Maison de Haute Ecriture.

Quality and excellence: a Caran d'Ache tradition
Founded along the lines of the Swiss watchmaking and jewellery industries, Caran d'Ache stands for superior quality and recognised expertise. The exclusive "Swiss Made" label meets the most demanding standards, incorporating not only a high level of technology, precision, reliability and a passion for perfection, but also the elegance and originality that come with Swiss products.

Blending traditional craftsmanship with the performance of digitally controlled tooling, Caran d'Ache products offer a rare level of quality and finishing that is perfect in every detail. This results from a large number of delicate operations and very careful selection of materials. The products are checked and individually tested at each stage of manufacture.

As an example of what Caran d'Ache can achieve, La Modernista Diamonds has, since June 2000, held the world record for "most expensive pen" and is featured in the "Guinness Book of Records 2001".